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SI.com: Bruce Martin: After a long offseason, Danica is ready to race

HOMESTEAD, Fla. -- While the IndyCar Series has one of the longest offseasons in sports, Danica Patrick doesn't mind because it allows her to be the face of the series in a different way than the steely look of determination that peers through a race visor.

CNNMoney: How $3 million gets you 30 seconds

Despite record prices, a grinding recession and the absence of two big advertisers this year, NBC says it's having no problem filling spots for Super Bowl XLIII.

FSB: Help, a competitor bought my Web domain!

Editor's note: This story was originally published Feb. 12, and is being republished to add additional reporting. Dear FSB: Both the name and URL of my company's website were registered with a domain name registration company. After more than five years they have sold the URL for my company's name to another person who now runs it in competition to mine. Do I have copyright to this name and URL?

CNNMoney: Kournikova on wheels

Danica Patrick is set to start her third Indianapolis 500 this Sunday in the third row. But she'll still be far ahead of the other drivers in the race in one important way: marketability.

Why 2006 isn't like '1984'

Super Bowl XVIII, on January 22, 1984, was a snooze, as most Super Bowls were before the Tom Brady era.

CNNMoney: The case of the missing Super Bowl ad

The GoDaddy.com commercial that ran in the first quarter of last night's Super Bowl was hard to miss.

CNNMoney: A sneak peek at Super Bowl ads

A Super Bowl commercial costs more than ever, but here's one way advertisers can get the most bang for their buck: Produce a tasteless ad that television executives reject, make it publicly available, and let the free publicity flow.

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