The big guys do it all the time. Dell computers come packaged with Intel processors, and McDonald's serves Newman's Own salad dressing. For small businesses, strategic alliances can boost sales to new heights without supersizing staffs.
Paul Newman lived long enough, and lived well enough, to confuse anybody who'd try for a final summation. He was a cross-generational film star, his movies the last 50 years inspired by 10 Oscar-nominated parts. Everything from Hud to Butch Cassidy and the Sundance Kid, The Hustler to Cool Hand Luke. But, he was also a salad dressing magnate, starting up a popcorn and spaghetti company as a joke, all profits of Newman's Own going to charity. By 2007, the foundation had given out $175 million and dressed a lot of salads.
Paul Newman, the legendary actor whose steely blue eyes, good-humored charm and advocacy of worthy causes made him one of the most renowned figures in American arts, has died of cancer at his home in Westport, Connecticut. He was 83.